The Micromobility Newsletter

The Micromobility Newsletter

Micromobility Pro

Segway-Ninebot’s 2024 Revenue Jumps 37%, Net Profit Soars 81%

[Micromobility Pro] Segway-Ninebot delivered solid financial results in 2024, with revenue growing to $1.97B and net profit of $151m. The company solidified its balance sheet, with positive cash flow.

Oct 24, 2025
∙ Paid

Welcome to Micromobility Pro, a bi-weekly publication which is part of The Micromobility Newsletter, where we deep-dive into the financials of micromobility companies and share exclusive insights tailored for professionals and members.


Micromobility Europe 2026

Micromobility Europe is back in Berlin, the city where it all began.

Join us on June 2–3, 2026 at Arena Berlin for two action-packed days of keynotes, panels, demos, and hands-on networking with the brightest minds in mobility.

Explore the future of urban transport with live product launches, a full-scale test track, and discussions on everything from last-mile delivery to the 15-minute city.

🎟️Limited Launch Offer (Ends on 31st October) - Just €249

Get Your Ticket

🏢 Super Early Bird Rates for Exhibitors - Sale ends on 31st October! Book your spot today!

[Sponsor/Exhibit] | [Speak at the Event] | [Exhibit as a Startup]

Spots are filling fast! secure yours today and be part of Europe’s bespoke event for all things micromobility.


Contents

  • About Segway-Ninebot

  • Operations

  • Ownership Structure

    • Chart: Shareholding Split

  • 2024 Financial Performance

    • Chart: Sales Revenue vs Net Income (2019-2025)

  • Revenue Breakdown by Product and Geography

    • Chart: Vehicles produced vs sold

    • Chart: Revenue Split by Category & Geography

  • Cost Structure and Cost Reductions

    • Table: P&L

  • Cash Position & Debt

    • Table: Balance Sheet

  • 2025 Interim Update & Outlook

  • Segway-Ninebot Stock Performance

  • Conclusion

About Segway-Ninebot

Segway-Ninebot, officially Ninebot Limited, is a global technology company with a mission to simplify the movement of people and objects. The company is a leader in the design, research, development, production, and sale of intelligent short-distance transportation and service robotics products.

Its diverse portfolio includes electric scooters, electric two-wheelers, all-terrain vehicles (ATVs), E-bikes, robotic lawn mowers, and commercial service robots.

Operations

The company operates through two core segments:

  • Intelligent Short-distance Mobility: This is the primary revenue driver, encompassing electric two-wheelers, electric scooters, balance bikes, all-terrain vehicles, and E-bikes. In 2024, the company sold 2.59m electric two-wheelers in China and expanded its domestic specialty store network to over 7,600 stores. The all-terrain vehicle business also saw significant growth, with cumulative production surpassing 100k units.

    Recently through a strategic partnership with Dott, launched the Urban B200 e-bike in Paris in October 2025. This co-developed model, deployed under Dott’s renewed four-year contract with the City of Paris, features a high-visibility dashboard, torque sensor for smooth acceleration, and a durable design for urban environments. With a 918Wh battery offering up to 120 km range and reduced standby power consumption, the e-bike enhances operational efficiency for large-scale sharing services.

    Segway’s Urban B200 E-Bike in Paris | Image Credit: Dott
  • Service Robots: This segment includes commercial delivery robots for hotels and restaurants and the Navimow intelligent robotic lawn mower. The robot business saw explosive growth in 2024, with revenue increasing by 278% year-on-year, albeit from a smaller base.

The company employs a Make-to-Order (MTO) production model, supplemented by inventory production, and utilizes a global sales network combining direct sales and agency distribution.

Ownership Structure

As of the end of 2024, the actual controllers, Gao Lufeng and Wang Ye, collectively controlled 59.25% of the company’s voting rights through their holding entities (Putech Limited, Colwang Limited, Hsinch I/II/III LP).

2024 Financial Performance

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2026 Micromobility Industries · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture